About Jacobs...
Marc Jacobs was born on 9th of April, 1963 in New York, America. He is the head designer of Marc Jacobs as well as Marc by Marc Jacobs with over 200 stores in 80 different countries. Marc Jacobs was born in a non-observant Jewish Family. His father died when he was seven, and According to Jacobs, his mother who remarried three times had “mental illness” and “didn’t really take care of her kids”, hence he grew up under the paternal grandmother.
He started building up his experience in design from attending the “High School of Arts and Design” then he studied in the “Parsons School of Design” in New York. In his age of 15, he started working at the upscale clothing boutique Charivari because he was really passionate for his dream of being a designer, the staffs who work in Charivari let Jacobs to design sweaters for the store in between his tasks of folding clothes and dressing mannequins. Working at Charivari helped him and influenced him a lot of being a designer and to get into the Parsons School for Design.
Awards / Recognition
After he got into Parsons School, he achieved both the ‘Perry Ellis Gold Thimble Award’ and ‘Design Student of the Year’ at graduation in 1984. After he has graduated the Parsons School of Design, he started working at Perry Ellis, and at the age of 21, he launched his first design of the first collection for label Sketchbook for Reuben Thomas. And finally in 1987, he has become the youngest designer with the ‘Council of Fashion Desginers of America Perry Ellis Award for New Fashion Talent‘. As he stood up as one of the famous women’s-wear designer he won the ‘Womenswear Designer of the Year’ in 1992. In 1993, when Jacobs launched the “grunge” collection at Perry Ellis, it has surprised a lot of the audience and the designers, and through this, Jacobs started his own company as the Marc Jacobs, and he has become one of the most greatest and influential designers in the world right now.
In addition, Marc Jacob has worked in Louis Vuitton from 1997 to 2013 as a creative director of the French Design House. Jacobs was on the list of the “100 Most Influential People in the World, and for more interesting fact, he was ranked 14 of the list of “50 Most Powerful Gay Men and Women in America”.
These are the logo of the Marc Jacobs and Marc by Marc Jacobs. As shown above, the company uses very simple and modern design as the target audience is adult and mostly modern women because Marc Jacobs is a famous women's-wear designer. For example for typography, they used most simple and modern font style with one or two colors: black and grey which are the most basic colors. Also, there is no graphic for the logo and no background which makes the company logo much simpler and modern.
Designer's Collection
These designs are Marc Jacobs' one of the most recent collections. As these are the newest collections, each product has high price. The two bags are named "Incognito Textured"; there are more than two colors launched for this design, however these two colors, pink and black are the most popular ones that were sold and these cost $2200 USD.
As Marc by Marc Jacobs is also famous for watches, the watch shown above is Marc Jacobs' newest collections of the watch named "Henry Skeleton_Gritz" and it costs $300 USD. This watch is the most recent watch of Marc Jacobs' collection, however it's also the most popular one right now.
If you look at just a few of his collections, you would already be able to notice that he uses very simple and modern techniques in his design. Also, Jacobs only uses few colors to design his piece, and the designs shown above can be great examples of his "simple & modern style". However although it's simple, it doesn't mean that it's common, but his designs are actually very creative and modern, but also simple at the same time which shows that he uses advanced techniques of design and creates suitable design for the target audience which are adults and mostly modern women.
These are the videos of Marc Jacobs' Fashion Show for the newest collections of '2014 F/W' and '2015 S/S'.
Sources
A&E Networks Television: Bio.com. 11th, November, 2014. Web.
<http://www.biography.com/people/marc-jacobs-594096#synopsis>
Marc Jacobs: Wikipedia, Wikimedia Foundation. 11th, November, 2014. Web.
<http://en.wikipedia.org/wiki/Marc_Jacobs>
Marc Jacobs: BAGS & WALLETS. 15th, November, 2014. Web.
<http://www.marcjacobs.com/women/featured/bags-wallets/>